Shelly looks to raise the bar for smart plugs with its 4th-gen device

Dec 11, 2025 - 13:39
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Shelly looks to raise the bar for smart plugs with its 4th-gen device

If you’re looking to take your first steps in the smart home space, nothing’s easier than deploying a smart plug. Just stick one in an outlet, plug the lamp or small appliance you want to control into it, install a smartphone app, and you’re done!  While there are dozens of smart plugs to choose from, few offer as many features as what Shelly says its Shelly Plug Gen4 can deliver.

This Matter-certified smart plug supports Zigbee as well as Wi-Fi, and can be integrated into any of the major smart home ecosystems, including Amazon Alexa, Apple Home, Google Home, Home Assistant, and Samsung SmartThings. Install the Shelly app on your smartphone and you’ll also get local control of the device for maximum privacy.

The Shelly Plug Gen4 has integrated energy monitoring that can track power consumption in real time. Capable of supporting 15-amp loads up to 1800 watts, the plug has built-in safety features that offer protection in the event of over-wattage, over-current, and both over- and under-voltage scenarios.

Shelly

The plug measures 2.01 x 2.52 x 1.5 inches (HxWxD), so a single plug won’t block an adjacent outlet, and two plugs should fit in a standard duplex outlet. It has an LED backlight that displays the plug’s on/off status while doubling as a night light (users can adjust the LED’s color and brightness). An onboard ambient light sensor can also be programmed to change the backlight’s behavior as well as turn the plug on and off.

Advanced smart home users will be attracted to the plug’s support for Shelly’s own scripting language and script library, as well as JavaScript, to create advanced automations. In its press release, Shelly pointed to one example of a pre-configured script that can automatically reboot networking equipment in the event of an internet outage.

Being an on/off device that supports small appliances such as space heaters and motorized devices such as fans and air purifiers, the one feature the Shelly Plug Gen4 can’t deliver is lamp dimming, but that’s to be expected.

The Shelly Plug Gen4 is available now at Amazon and other retailers for $19.99. We’ll have an in-depth review soon.

This news is part of TechHive’s in-depth coverage of the best smart plugs.

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Suraj Manikpuri Hi, I’m Suraj Manikpuri, an Engineer with over 15 years of industrial experience and a deep passion for technology and artificial intelligence. My professional journey has allowed me to work across diverse industries, where I’ve gained hands-on expertise in problem-solving, system optimization, and applying innovative tech solutions to real-world challenges. For the past 15 years, I’ve dedicated myself to learning and experimenting with technology — not just from books or tutorials, but through real practical exposure. My curiosity about how emerging tools work led me to explore and personally test numerous AI tools and platforms. By experimenting first-hand, I’ve been able to understand how artificial intelligence is transforming industries, creativity, and the way we live and work. Through FutureTrendHub.com, I share insights drawn from my personal experience, technical knowledge, and continuous learning in the fields of AI, automation, and modern technology trends. My goal is to make complex topics simple, engaging, and useful for readers who want to stay informed and future-ready. I believe in learning by doing, and my approach to content creation reflects that philosophy. Each article I write is backed by real-world experience, research, and an engineer’s perspective — to ensure it’s accurate, practical, and valuable for both tech enthusiasts and professionals. Technology is evolving faster than ever, and I’m here to help others understand and harness its power. Let’s explore the future together.